Become A Member

 

Winery Member Requirements

To be considered for membership in the SLO Coast Wine Collective, you must have a brick & mortar location in San Luis Obispo, the Edna or Arroyo Grande valleys, or North Coast of SLO County and make a wine from our region. Now let’s talk benefits.

  • Marketing
    Inclusion in our local, state, and nationwide marketing and PR efforts to raise awareness for the SLO Coast wine region.
  • Community
    With just 25 member wineries, you'll get to know other coastal wineries, discuss like-minded roles, and chat with vendors.
  • Events
    Participation in our yearly consumer and regional events, designed to drive tasting room traffic, is included in your membership.
  • Networking
    We host monthly industry wine tastings that rotate throughout the region and quarterly marketing luncheons which offer ample opportunities to network with member wineries.
Please get in touch with us to apply for membership.
Kathleen Naughton, Executive Director
(805) 505-7145
Associate Memberships

Industry Partner | $700 Annually

  • Build Relationships with Wineries

    • Connect directly with SLO Coast winery owners and team members
    • Invitations to monthly industry mixers and networking events
    • Opportunities to build relationships with 30+ winery members

    Increase Your Visibility

    • Listed on the SLO Coast Wine Collective website with a direct link to your business (40,000+ annual visits)
    • Recognition as a Preferred Industry Partner
    • Visibility among wineries actively producing and marketing SLO Coast wines

    Promote Your Services

    • Share company updates, services, and announcements in:
      • Internal winery communications
      • Collective newsletters when relevant
    • Opportunities to collaborate on educational or industry-focused programming

    Stay Connected to the Region

    • Invitations to quarterly membership meetings
    • Participation in industry conversations shaping the future of the SLO Coast AVA
    • Opportunities to support and participate in Collective events

 

 

Hospitality Partner | $700 Annually

  • Increase Your Visibility

    • Listed as a Preferred Hospitality Partner
    • Direct booking link on SLO Coast Wine Collective website (40,000+ annual visits)
    • Exposure to wine-focused visitors planning trips to the region

    Reach the Right Guests

    • Feature your property, packages, and seasonal offers in:
      • Consumer newsletter (9,000 subscribers | 40% open rate)
      • Industry communications shared with member wineries
    • Promote midweek stays, event weekends, and seasonal experiences

    Build Valuable Connections

    • Invitations to monthly industry mixers and networking events
    • Connect with 30+ wineries and regional tourism partners
    • Opportunities for cross-promotions and package collaborations

    Be Part of the SLO Coast Story

    • Align with the official organization representing the SLO Coast AVA
    • Opportunity to be included in itineraries, hosted media visits, and regional promotions
    • Support efforts that drive overnight stays and wine tourism

    Ideal for hotels, inns, and boutique properties seeking to attract wine country travelers and strengthen regional partnerships.

  • Download our Hospitality Partner information HERE